Good idea! But whether you are getting them for your company, for a weekend away with friends, or as promo giveaways, it definitely pays to spend a few minutes reviewing these questions before ordering custom t-shirts and spending your cash.
Here’s a few things to consider. Hopefully they will save you both time AND money.
Christmas business gifts, such as sweaters and t-shirts, are great way to say thank you to your employees, your clients, and earn you some good holiday PR. It only takes a little effort to come up with corporate Christmas gift ideas that really stand out from the crowd. Plus, you’ll have created something that people will want (and hopefully wear more than just over the festive season!). And the potential rewards are huge!
We’re giving away a bunch of free custom t-shirts to one lucky winner this month. Just enter your email below (and share with your friends to get a load more free entries!), and we’ll be in touch very soon if you’ve won!
It’s maybe stating the obvious, but we live and breathe t-shirts here at Ramp HQ. And we’ve written before about how we think t-shirts are a great way to say “thank you” to your customers or users. So it’s only right that we lead by example. When you place an order with us, you’ll get a very special limited edition t-shirt. For free. In the size of your choice.
If you’re wondering how companies can use t-shirts to grow their users and build a community, then you need to check out ClickFunnels. It’s a service to help you build any kind of marketing funnel for your website. They’ve clearly thought about it a huge amount, and baked t-shirts into this part of their customer acquisition process from the very start. They’re very smart in using t-shirts to get more users.
t-shirts are a huge part of how they have built a great community around their 48,000 users.
I caught up with Dave Woodward, ClickFunnels’ Chief Business Development Officer, to find a little bit more about their super-smart incentive, and how it works for them.
At Ramp we’re big fans of Hotjar. We use it to tell us where we’re “losing” people on our website, and where they’re clicking, so that we can make things clearer, simpler and more efficient.
Nick Heim, their Director Of Marketing described it to me as “the closest thing to telepathy for your website”, which I thought was a pretty cool description!
I’d caught up with Hotjar because we were intrigued by the way they used free t-shirts to incentivise referrals, and drive thousands of new sign-ups. We thought it was really smart…
“We launched a super-simple referral program a few years ago, and it’s remained unchanged since then”, said Nick. “It’s a gamified system that simply rewards people with swag for sending new users our way. If you refer 5 users to Hotjar, we’ll send you a free t-shirt. If you’re in the top 5 referrers of that month, we’ll send you a hoodie!”.
Introducing our Budget t-shirt: the Fruit of the Loom Original T. This t-shirt goes under a lot of different names, but it’s the basic one in FOTL’s range.
BEST FOR: We think this is a good basic choice for promotional giveaways to corporate uniforms to band merch. It’s not really a fashion t-shirt due to the weight and cut, but it’s still really good quality and will keep its shape and colour for many, many washes.
It’s a great value, simple shirt. Straight up and down, this is not a fitted t-shirt so if you’re not sure who will be wearing it and you need make sure they fit, this will work. Screenprinting looks good on it due to the ringpsun cotton – which has a finely knitted gauge for enhanced printability.
You may remember that we recently launched Ramp For Good, our project to support organisations doing great work in their communities. By providing free or heavily subsidised t-shirts we hope to help improve their ability to be visible, raise funds, or promote themselves.
Early last week we were in the final stages of organising our next shipment of t-shirts to an organisation making the world a better place. Suddenly we got a message out of the blue from a small group of people in Manchester. They were organising a 24hr marathon of back to back matches. Their cause was to raise funds for the victims of the awful murders of people at the Ariana Grande concert in their city. They needed Manchester Marathon Match t-shirts for the volunteers who would be helping them run the event.
Keen IO are a San Francisco startup that makes it easy to create real-time data applications through the use of their API. What this means in non-tech terms is that 60,000 people use Keen IO APIs to capture, analyze, and embed data analytics into their products. It allows them to use all this data and present it in a usable way, through graphs, charts, tables etc.
Because they’re a technical product, their primary users tend to be developers. And to engage their audience they’ve hidden* a brilliant free t-shirt Easter egg in their API documentation – for our non-technical readers, this is the “manual” that their users must consult to know how to implement Keen IO’s code properly.