T-shirts are more effective than Adwords – And here’s the proof.

Adwords vs Customised T-shirts best adwords alternative
Tipping the scales with customised t-shirts

Are branded t-shirts a justified marketing expense and one of the best best adwords alternative? There’s an endless stream of other things you could spend that money on – Facebook advertising, PPC, print, direct mail, you name it.

Now, I’ve never seen anybody dressed in a Google Adwords campaign, but a well-designed and well thought out company t-shirt can be a devastatingly effective and versatile business tool.

But here’s the big question – are t-shirts just a vanity thing, or are they actually worth investing money in? And are they really a better advertising medium than Facebook or Google?

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The best t-shirts from SXSW – inspiration for 2017!

We’re just starting to get ready for the influx of orders for this year’s beer, music, movies and tech fest that is South By South West in Austin, Texas. SXSW t-shirts are an absolutely vital part of this amazing event, and we don’t recall seeing more than a handful of people wearing much else during our times there!

So, for inspiration, here’s some previous great SXSW t-shirts that have been spotted wandering around the conference centre by day, and 6th Street by night….

SXSW t-shirts

Startup Repp got some brilliant conversations started in 2013 with this provocative number!

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Changing the perception of old age

Last month we printed some great tour t-shirts for ChangingAging. We were really interested in what they were doing. Their charismatic spokesperson is Dr Bill Thomas. He started with the idea that “what we need is a radical reinterpretation of longevity that makes elders (and their needs) central to our collective pursuit of happiness and well-being“.

In other words, society’s attitude to old-age is messed up and we could do much better.

Check out his TEDx talk here:

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Number #1 in our limited edition t-shirt series

Limited Edition T-shirt for every order with Ramp

It’s maybe stating the obvious, but we live and breathe t-shirts here at Ramp HQ. And we’ve written before about how we think t-shirts are a great way to say “thank you” to your customers or users. So it’s only right that we lead by example. From today, when you place an order with us, we’ll send you a very special limited edition t-shirt, for free, in the size of your choice.

neil ramp limited edition t-shirt
Neil Cocker, Ramp’s CEO, with limited edition t-shirt #1

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How we got featured on Product Hunt’s front page for 3 days

Product Hunt launches businesses successfully  — scroll to the bottom for our key takeaways!

Hi, I’m Neil, the CEO of Ramp (we’re trying to make the process of buying custom t-shirts for your team quicker, smarter, simpler and more transparent), and we recently spent three days with a significant presence on the front page of one of the greatest platform for promoting services in Technology. I’d like to share with you what happened, and how we’ve benefited. 

Product Hunt launches businesses successfully5

You can read a million and one blog posts about how to “win” on Product Hunt. This isn’t one of those. This is just putting some simple, honest numbers around what happened to us. I can’t be sure whether our success was down to our, ahem, genius or dumb luck. Or a mix of both.

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You’re buying the wrong size t-shirts for your team or event (and it’s costing you money!)

So, you’ve been tasked with organising the t-shirts.

Team t-shirts might be needed for a charity fun run, a team-building away-day, or for a conference. Or you might have come up with a great idea for a cheeky slogan that you think people might buy from you in their thousands, or you might be a band on tour.

RampTshirts_can_predict_your_t-shirt_sizes

Now you have to do the hard part. Firstly, you’ll need to contact printers to get a quote. This can be a time consuming process itself, and I’ll address this in a later post — it’s why we’ve built the fastest, smartest t-shirt ordering website in the world. But one of the main questions you’ll definitely be asked, and often the most difficult to answer is

“So, which sizes do you want”?
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